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9 Nov 2011 | |
Develop Your Presentation Skills: Build Your Confidence; Be Charismatic; Give a Polished Performance (Sunday Times Creating Success)

Paperback: 176 pages
Author: theo theobald
Publisher: Packt Publishing
Language: English
File Type: EPUB
File Size: 1.06 MB
Publish Date: June, 2011
Categories: Business

Description:
This book takes a step-by-step approach to developing a great presentation, from unpacking the original brief, to understanding what an audience wants, to constructing compelling content that will keep their attention. With anecdotes and expert input, Develop Your Presentation Skills covers the essentials of making a good presentation, including:
-advice on how to build confidence
-how to handle the audience
-body language
-tops on maximizing the effectiveness of room layout
-visual aids
-disaster recovery methods
Including key learning points and case studies, this book is for anyone who wants …

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9 Nov 2011 | |
It’s the Customer, Stupid!: 34 Wake-up Calls to Help You Stay Client-Focused

Paperback: 235 pages
Author: michael a aun
Publisher: Packt Publishing
Language: English
File Type: PDF
File Size: 1.8 MB
Publish Date: February, 2011
Categories: Business

Description:
Ruthlessly focus on what’s convenient for customers, not what’s convenient for you
Ninety percent of dissatisfied clients will take their business elsewhere and never tell you why. However, ninety-five percent will become loyal customers again if their needs and problems are addressed and remedied.
Speaker and salesperson Michael Aun shares these secrets and many more in It’s the Customer, Stupid!, a guide to growing any business by gaining new customers, and, more importantly, by keeping the ones you have happy and coming back …

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9 Nov 2011 | |
Deficit: Why Should I Care

Paperback: 144 pages
Author: marie bussing-burks
Publisher: Packt Publishing
Language: English
File Type: PDF
File Size: 4.63 MB
Publish Date: July, 2011
Categories: Business

Description:
At the turn of this century, the American national debt stood at just under $6 trillion and the deficit at a “mere” $86 billion. Today, the national debt has topped $14 trillion, and the yearly deficit for 2011 is projected at a whopping $1.4 trillion.
According to the U.S. Treasury Department’s Annual Report>Why the debt now could be a problem when people have been crying wolf about the debt for for the last 40 years
What the government can do to reduce the …

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9 Nov 2011 | |
Understanding Financial Statements (9th Edition)

Paperback: 288 pages
Author: aileen m. ormiston, lyn m. fraser
Publisher: Packt Publishing
Language: English
File Type: PDF
File Size: 17.2 MB
Publish Date: March, 2009
Categories: Business

Description:
A comprehensive reference tool for those interested in understanding and interpreting financial statements through a text that prides itself in readability, concise coverage and accessibility.
KEY TOPICS: Financial Statements: An Overview; The Balance Sheet; Income Statement and Statement of Stockholders’ Equity; Statement of Cash Flow; A Guide to Earnings and Financial Reporting Quality; The Analysis of Financial Statements
MARKET: The text gives readers the conceptual background and analytical tools necessary to understand and interpret business financial statements

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9 Nov 2011 | |
Price and Quantity Index Numbers: Models for Measuring Aggregate Change and Difference

Paperback: 300 pages
Author: bert m. balk
Publisher: Packt Publishing
Language: English
File Type: PDF
File Size: 1.68 MB
Publish Date: October, 2008
Categories: Business

Description:
Price and quantity indices are important, much-used measuring instruments, and it is therefore necessary to have a good understanding of their properties. This book is the first comprehensive text on index number theory since Irving Fisher’s 1922 The Making of Index Numbers. The book covers intertemporal and interspatial comparisons; ratio- and difference-type measures; discrete and continuous time environments; and upper- and lower-level indices. Guided by economic insights, this book develops the instrumental or axiomatic approach. There is no role for behavioral …

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9 Nov 2011 | |
Finanz- und Liquiditatsplanung: in kleinen und mittleren Unternehmen

Paperback: 239 pages
Author: hans-jurgen probst, monika haunerdinger, peter boke
Publisher: Packt Publishing
Language: German
File Type: PDF
File Size: 2.35 MB
Publish Date: January, 1970
Categories: Business

Description:
Das Werk zeigt nicht nur, welche Moglichkeiten der Finanzierung es gibt und welche Vor- und Nachteile sie mit sich bringen – es zeigt auch, wie man sie bei Bedarf erhalten kann. Dafur werden Instrumente der Finanzplanung, der Risikoanalyse, der Fruhwarnung und der Investitionssteuerung ebenso vorgestellt wie die wichtigsten Kennzahlen. Tipps zum Aufbau eines Berichtswesens und Ratschlage fur Ratinggesprache machen das Buch zu einem Standardwerk in Sachen Finanzierung und Liquiditatsplanung. Das Buch eignet sich jedoch nicht nur fur den …

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9 Nov 2011 | |
Managerial Accounting 2010 Edition

Paperback: 616 pages
Author: john wild, ken shaw
Publisher: Packt Publishing
Language: English
File Type: PDF
File Size: 46.4 MB
Publish Date: January, 2009
Categories: Business

Description:
Wild’s Managerial Accounting presents the managerial accounting course content using a corporate approach. It features the same student-friendly writing style and learning tools that have enjoyed consistent success with students and instructors using other texts in the Wild series. Also consistent with this series is Managerial Accounting’s focus on the “Three C’s”: ? Clear presentation of accounting concepts, ? Concise coverage to help students focus on important material, and ? Cutting edge technology …

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9 Nov 2011 | |
The Legal and Regulatory Environment of Business

Paperback: 704 pages
Author: jere morehead, marisa pagnattaro, o. lee reed, peter shedd
Publisher: Packt Publishing
Language: English
File Type: PDF
File Size: 127.84 MB
Publish Date: February, 2009
Categories: Business

Description:
In 1963, the first edition of Legal and Regulatory Environment of Business, authored by Bob Corley, started a new course emphasizing the legal environment in which business is conducted. By focusing on the public nature of how government regulates business activities, rather than simply how businesses privately make transactions, a movement away from traditional Business Law began. Through its previous 14 editions, The Legal and Regulatory Environment of Business has been the leader …

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9 Nov 2011 | |
How to Market to People Not Like You: ‘Know It or Blow It’ Rules for Reaching Diverse Customers

Paperback: 218 pages
Author: kelly mcdonald
Publisher: Packt Publishing
Language: English
File Type: MOBI
File Size: 2.43 MB
Publish Date: March, 2011
Categories: Business

Description:
Reach new and diverse customer groups and expand your market share
The standard approach to marketing is to look for as many people as possible who fit one core customer profile. How to Market to People Not Like You challenges this traditional thinking about core customer bases, giving you a new approach to expand your customer base and your business.
Arguing for focusing on customer values rather than demographics, How to Market to People Not Like You reveals how you can grow business and …

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9 Nov 2011 | |
The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue

Paperback: 200 pages
Author: shama kabani
Publisher: Packt Publishing
Language: English
File Type: MOBI
File Size: 1.65 MB
Publish Date: April, 2010
Categories: Business

Description:
Social media is a crucial tool for success in business today. People are already talking about your business using social media, whether you’re using it or not. By becoming part of the conversation, you can start connecting directly to your customers, as well as finding new ones, easily and inexpensively spreading the word about your products or services.
But social media marketing isn’t like traditional marketing-and treating it that way only leads to frustration. Let Shama Hyder Kabani, president of Web marketing firm …