eBook Description:
Tips, tricks, and little-known methods used by professional SEO consultants to rank in some of the most competitive search phrases
Search engine optimization (SEO) is the process of creating, formatting and promoting web pages in a manner that ensures that they are ranked highly for chosen keyword phrases after a user performs a Web search. This unique book taps the relatively unknown market of advanced SEO knowledge, and reveals secrets used by>
From the Back Cover
When you open this book, you’ll feel as though you’re sitting down with experts who are …

eBook Description:
If you have a business, you want your Web site to show up quickly when people search for what you’re selling. Search Engine Optimization All-in-One For Dummieshas the whole story>

Book I explores how search engines work and which>, Search Engine Optimization All-in-One For Dummies has what you need to make your site a hit with search engines.

 
From the Back Cover
Boost your bottom line with your $25 Google AdWords credit — see inside
If you have a business, you want your Web site to show up quickly when people search for …

eBook Description:
Any organization that has a searchable web site or intranet is sitting>, and actionable recommendations on how to improve your site based on your SA data. Through case studies and anecdotes, the authors will provide many “real world” examples of how SA has helped different organizations to better know and serve their customers.
eBook Detail:

Paperback: 224 pages
Publisher: Rosenfeld Media, LLC (July 2011)
Language: English
ISBN-10: 1933820209
ISBN-10: 978-1933820200
File Size: 52.2 MB

eBook Description:
The third edition of the bestselling guide to do-it-yourself SEO
Getting seen>
More timely than ever, this comprehensive, can-do book offers expert advice, practical instructions, and smart tools to help you increase visibility for your website on Google and other major search engines. In this new edition of their bestselling guide, veteran search marketing consultants Jennifer Grappone and Gradiva Couzin give you the very latest SEO and social media strategies and tricks of the trade in a workable, day-by-day plan. Perfect for busy self-starters in organizations large and small, this book …

eBook Description:
A crash course>
Chapter 1. Building a Web Marketing Foundation
Chapter 2. Planning the Web Site
Chapter 3. Building a Web Site
Chapter 4. Content Marketing
Chapter 5. Blogging
Chapter 6. Social Media Marketing
Chapter 7. Web Analytics
Chapter 8. Search Engine Optimization
Chapter 9. Online Advertising/Search Engine Marketing
Chapter 10. Email Marketing
Chapter 11. Online Public Relations
Chapter 12. Managing Multi-Tasking Web Marketing
eBook Detail:

Paperback: 272 pages
Publisher: McGraw-Hill (December 2010)
Language: English
ISBN-10: 0071743863
ISBN-10: 978-0071743860
File Size: 1.9 MB

eBook Description:
How can you make it easier for people to find your website? And how can you convert casual visitors into active users? SEO Warrior shows you how it’s done through a collection of tried and true techniques, hacks, and best practices. Learn the nuts and bolts of SEO theory, the importance of keyword strategy, and how to avoid and remedy search engine traps.
You’ll also learn about search engine marketing (SEM) practices, such as Google AdWords, and how you can use social networking to increase your visibility. Ideal for web …

eBook Description:
How to market your business on Twitter
In this Rockable* Mini-Book, author Maneesh Sethi takes a look at the social networking phenomenon Twitter from the perspective of a business owner, and explains how to make the most of the service to boost your company’s brand, popularity, and -of course- sales.
By the time you’ve finished this book, you’ll know not only the basics of Twitter usage, but how to deliver value in only 140 characters, build a loyal following, and use that following to expand your reach and market your business.
What will you learn
In this book, you’ll learn …

eBook Description:
Affiliate marketing is hot; here’s how to get your program going
Nearly every retailer in the Internet Retailers’ Top 500 has an affiliate marketing program. Now free affiliate networks, automation software, and pay-for-performance compensation models are making it easy for small businesses to take advantage of this marketing tool. In the popular An Hour a Day format, this guide features a detailed, real-world, task-based approach to developing, launching, and managing a successful affiliate marketing program. It explores market research, determining payment models and reporting guidelines, recruiting affiliates, crafting appropriate communications, …